Driven by Purpose: Our Founder's Journey
Our Founder
Meet Jurie Austin — A Legacy Builder Rooted in Grace, Wisdom & Purpose
Jurie Austin is a dynamic force—equal parts mother, daughter, sister, friend, mentor, guide, public speaker, and author. She wears each title with intention and heart, embracing the many roles that have shaped her journey. As a devoted mother to a vibrant daughter and a courageous son, Jurie finds meaning in the everyday moments just as much as the milestones. Her passions—travel, music, poetry, and lifelong learning—mirror her belief that the soul must be nourished as much as the mind.
With over two decades of executive experience navigating the complexities of Corporate America and partnering with Fortune 1000 companies, Jurie blends business acumen with emotional intelligence. She graduated summa cum laude with a focus on Organizational Leadership, a reflection of her dedication to excellence and intentional growth. Currently, she attends and is mastering the Certified Professional Life Coach Program at Texas A & M.
At the core of Jurie’s philosophy is the truth that life is the most powerful teacher. Guided by empathy, integrity, and service, she leads with a deep commitment to honoring people’s stories, struggles, and strengths. Her work centers on helping individuals rediscover their worth, reclaim their voice, and step boldly into careers and lives that reflect their true selves.
Her mission is not just to inspire change—but to awaken purpose, cultivate growth, and create lasting impact.
